To comp or not to comp: The PR answers (Part 4)
What effect do press trips have on the accuracy of stories? Final part of the series, with answers from the PR side of the debate
How to think about travel writing perks such as free hotel nights and comped experiences
What effect do press trips have on the accuracy of stories? Final part of the series, with answers from the PR side of the debate
As expenses dry up and fees stagnate, press trips and comps are increasingly necessary to get the story. But is that right?